Today I was in my first day of media training, and one thing that the instructor said stuck out.
This is about the field of crisis communications and public relations, but I think it applies. The instructor said you can have lots of good moments in your company but nobody really ever remembers those. Those memories are slippery. But if you have one Delta airlines, Starbucks, Tide Pods, Nike, or Boeing fiasco, it sticks.
You remember the bad better than you remember the good and that’s why when things are bad they feel so much worse than when things are good.
The good is there, though. Even if it is slippery.
Prattle Peach 